One-Stop Agency for
Arts, Culture and Media

We sculpt a complete customer experience across all touchpoints to boost engagement, foster brand loyalty, and escalate growth.
ettyq is a proven partner for companies that:
— Undergoing Digital Transformation
— Looking to Improve Customer Experience
— Expanding to New Geographies
— In the transition to marketing-driven sales
— Pursuing Revenue Growth
— Shifting to a Direct-to-Consumer Model
— Scaling after achieving product/market fit
— Launching new Products/Services
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Services we provide

Strategy

Design and Creative

Development

Marketing and Support

ettyq method

Fundamental digital transformations
Led by design thinking
Product first approach
Creativity + digital expertise + focus on business outcomes

What our clients say

“Creativity and functionality - this is what we need from our website when opening an exciting new concert venue in the heart of London - ettyq, with a wonderful, young, professional team, has proven to be just what we were searching for!”
Luka Okros
Assistant Artist Director at Bechstein Hall

Highlights

Our mission is to build bridges between companies and customers by creating unique visual and digital languages.
Ed Khristus
Managing Partner, ettyq
How to Craft a Memorable Brand Narratives
10.09.2024
Insights
Best In Class:
Trusted and recommended by market leaders

Process

Our process unfolds in transparent stages, keeping you involved at every step.

1

Discovery and Research

The process begins with an in-depth understanding of your business, its goals, challenges, and your market. We delve into your customer profiles, behaviours, needs, and pain points. This stage involves data collection, market research, and interviews with stakeholders.
ettyq management
2

Strategy Development

We offer strategic workshops designed to address critical questions for your brand and product strategy.

Typically, we conduct 5-7 focused workshops to answer these questions, building a cohesive strategy for your brand and product offerings. We ensure these sessions are concise and productive, providing a comprehensive roadmap without wasting your time or resources.

And no, we don’t resort to cliché questions like ‘What car do you associate yourself with?’ Instead, we dive into actionable insights that matter to your business.
3

Brand and Digital vision development

Harmonising your brand/product/marketing strategy and market landscape, we create a unified, impactful brand narrative and digital products concepts across all platforms and surfaces that resonate with your audience and amplify your market presence.
4

Design and Prototyping

With the strategy solidified, we move towards creating and refining the design elements for both your brand experience and digital presence. Our product-centric approach includes a short feedback loop, transparent communication and an iterative and incremental process of continuous improvement.
5

Implementation

We roll out the new brand elements and digital designs. This includes implementing new branding across all touchpoints, deploying digital formats, and overseeing any necessary operational changes to ensure alignment with the new design-driven growth strategy.
  • — Stakeholder Alignment: We initiate the process by aligning with your team on the transition plan, laying out clear timelines and milestones to keep you in control and well-informed.
  • Brand and Digital Evolution: We then roll out your new brand elements and digital products in tandem. Your team is integral to this process, witnessing and guiding the process in real-time
  • Operational Adaptation: Following the design transformation, we assist in the necessary operational changes, providing training and support where needed.
6

Evaluation and Iteration

After implementation, our partnership can transition into a long-term commitment, focusing on continuously monitoring the performance of your revamped brand and digital presence. We’ll refine as needed to ensure your brand remains relevant, resonates with your audience, and aligns with your evolving business goals.

4 steps to kickstart with us

1

Get in touch

We're just a message away - reach out to discuss your business needs and goals.
2

Discovery Meeting

We'll arrange a meeting to learn more about your company, your current brand and digital situation, and your goals for transformation.
3

Proposal & Discussion

We'll provide a tailored proposal detailing our vision to tackle the project, its scope, timeline, and cost.
4

Kick-off

Once agreed upon, we will meet to start your transformation journey officially.

Design-driven growth & transformation awards

ettyq
2023
European Agency of the Year
Natwest
2023
European Design Award
Moonpig
2023
Red Dot Award
RBOS
2022
AIGA
ettyq
2022
European Agency of the Year
ettyq
2021
European Agency of the Year

FAQ

What involvement will my team have in the process?
Your team will be involved at every stage. From the initial strategy development, through design prototyping, to post-implementation monitoring and optimisation. We believe the best results come from a collaboration that leverages our design expertise and your deep understanding of your business.
Our brand has a strong heritage, but we need to evolve. How do you ensure continuity while modernising our image?
Navigating a brand evolution can be tricky, especially when heritage is part of your DNA. We get it. The key is to respect your brand’s origins while introducing fresh elements that keep you relevant and forward-looking. By closely studying your legacy, we identify the non-negotiables that need to remain intact.

Then, through thoughtful design iterations, we bridge where your brand has been and where it needs to go. The result? A brand that feels both timeless and timely.
How do we measure the ROI of a creative overhaul when our value is largely qualitative?
Proving ROI in the cultural sector is about more than pounds; it’s about influence, reach, and impact. We start by defining what success looks like for you. It could be increased foot traffic, higher levels of digital engagement, or expanded media coverage. Once we set those goals, we align our design and digital efforts to move the needle on those metrics. Our post-launch analytics focus on qualitative and quantitative indicators—so you can clearly see how your investment amplifies your mission and expands your audience.
Our stakeholders often have conflicting opinions on creative direction. Can you manage this?
It’s common to have a mix of strong opinions, especially in creative fields. Our approach is built on collaboration and consensus-building. Early in the project, we facilitate workshops and strategy sessions to ensure everyone’s voice is heard and the vision is aligned. We then translate those insights into tangible prototypes and style guides, providing a visual basis for discussion.

This way, we focus on constructive feedback rather than subjective disagreements, moving the project forward smoothly.

Our Favourite Case Studies

Insights

Make waves with our design expertise
Get in touch